Tópico: Google Adwords Fundamentals | RAD2401 - E-commerce (2018/2) | e-Disciplinas

Programação

This section aims at providing the basic background concerning Google Adwords settings.
- Videos
- How To Use Keyword Match Types on the Search Network URL
  
  Learn about the different keyword match types (broad, phrase, exact, and negative) and how selecting the right ones for your keywords can help you reach your AdWords goals.
- Keywords URL
  
  Learn how to pick your AdWords keywords to get the right people to your site, and turn those clicks into customers.
- Campaign settings URL
- Ads and ad groups URL